The proprietary platform allows brands and vendors to upload and sell cannabis accessory products directly to CannMart customers, according to the firm. CannMart is Toronto-based Namaste’s online cannabis store.
Cannabis hardware company Canada Puffin, which specializes in hand-blown glass and natural pipes and accessories, will be the first brand uploaded to VendorLink.
In a statement, Namaste told shareholders that CannMart is in a “unique position” to leverage its online presence with companies looking to expand their reach.
"Having been first conceived two years ago, we are thrilled to present VendorLink as the answer for cannabis accessory vendors large and small, looking to introduce their products to a fresh, Canada-wide audience through CannMart.com via a marketplace model," said Meni Morim, CEO of Namaste Technologies.
Morim called Canada Puffin the “perfect brand” to debut its products on the platform as a “dedicated proponent” of both cannabis and Canadian culture.
Canada Puffin CEO Dale Falkenstein said VendorLink offers a great way for Canada Puffin to introduce its premium accessories to a new audience of “dedicated, cannabis-positive” Canadians.
"We look forward to expanding our presence through the Namaste network and are excited to be featured within this marketplace amongst some of the most notable brands in the industry,” Falkenstein added.
Namaste recently inked an agreement with private e-commerce company Lifted Innovations Inc to collaborate on potential US business opportunities.
Contact Angela at email@example.com
Follow her on Twitter @AHarmantas