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Killi Ltd introduces new site UaretheProduct.io allowing consumers to understand value of their data

Published: 10:55 13 Oct 2020 EDT

Killi Ltd (CVE:MYID) (OTCMKTS:MYIDF) CEO Neil Sweeney tells Proactive the group has launched a new site to help consumers calculate the value of their personal data, named UaretheProduct.io.

Sweeney says UaretheProduct.io allows users to understand the value of their data based on the apps and platforms that they use, totaling the annual value based on the most-used platforms: Google, Facebook, Twitter, SNAP, Amazon, Netflix, YouTube, and Pinterest. Users of UaretheProduct.io can select the platforms that they use to understand what their data is worth to the technology giants, which will include its Average Revenue Per User metric in its quarterly reports.

Killi outlines how removal of Identifiers for Advertisers by Google, Apple...

Killi Ltd (CVE:MYID) (OTCQB:MYIDF) CEO Neil Sweeney tells Proactive how he thinks Google's decision to stop collecting Identifiers for Advertisers (IDFAs) for its iOS apps will impact consumers. Sweeney says anyone looking to track consumers from a mobile perspective, now can't do this anymore,...

on 27/1/21