Heritage Cannabis Holdings Corp (CSE:CANN, OTCMKTS:HERTF) announced Monday that its subsidiary PhyeinMed Inc has changed its name to Voyage Cannabis Corp.
The newly named Voyage, which earned a Health Canada cultivation, processing and medical sales license, expects to be producing cannabis for medical and recreational use by the second quarter of 2019.
Shares of the Vancouver company jumped 1.6% to C$0.65 on the CSE and slipped 0.6% to US$0.48 on OTC Markets.
“The adoption of the Voyage name enhances the corporate imaging and supports a consistent brand within the company,” Heritage Chief Strategy Officer Debra Senger said in a statement. “We feel that the name Voyage will resonate with the consumer and will lend itself better to our future brand lines.”
The company is taking an individualized spin on medical cannabis, including working with BriteLife Sciences, to create personalized wellness brands that integrate cannabinoid into people’s daily lives.
Four greenhouses totalling 16,000 square feet have already been built at its Falkland, British Columbia facility. Additional greenhouses are expected in the future, whould would push the square footage to about 95,000.
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