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Media Central's NOW Magazine launches the second of two-part series on Toronto transit

The specials are led by resident Public Transit Columnist Steve Munro

Media Central Corporation - Media Central Corporation Inc subsidiary NOW Central Communications Inc, which publishes NOW Magazine, launches the second of a two-part series on Toronto transit
Munro also writes the weekly public transit column published every Monday morning online at nowtoronto.com

Media Central Corporation Inc’s (CSE:FLYY) wholly-owned subsidiary NOW Central Communications Inc, which publishes NOW Magazine, is launching the second of a two-part series on Toronto transit. 

The feature editions on Thursday follow the February 27 announcement that the longstanding alternative urban media outlet will partner with Gateway Direct Media to distribute 15,000 copies of its weekly print edition at 75 Gateway locations at TTC and GO Transit Terminals across the Greater Toronto Area.

The specials have been led by resident Public Transit Columnist Steve Munro, who has been passionately advocating for the improvement of Toronto's public transit system for more than 35 years.  

READ: Media Central brings NOW Magazine back to millions of Toronto transit users

Munro also writes the weekly public transit column published every Monday morning online at nowtoronto.com. In 2005, he won the Jane Jacobs Prize in recognition of his decades of work as a transit advocate.

Media Central said this week's issue of NOW Magazine is a complete TTC survival guide, giving a dexterous look at the unwritten rules that Torontonians need to know before riding the Red Rocket, including:

  • Public transit etiquette: From when you should eat on the subway, to the politics of bringing aboard pets, to thoughts on personal grooming on your journey;
  • Travel tips: Clearing up the confusion around when to tap your Presto, where to stop if you need a washroom break and the best apps to work out the quickest routes;
  • Arts and secrets: The hidden gems inside and outside the stations, whether you're craving Jamaican patties or need a caffeine fix for your commute, through to the coolest graffiti sightings to spot during your ride; and
  • Bar crawl: A tally of every worthy watering hole to be found on major TTC routes.

The TTC survival guide follows the March 5 cover issue 'Fare Warning,' which explored the feasibility of public transit within Toronto. This highly contentious topic follows the 10-cent fare increase that went into effect on March 1 and the stronger enforcement of fare evasion by the transit authority.

From looking at how fares account for the majority of the TTC's operating budget, to the latest controversy around fare evasion and its harsh consequences, the deep dive considered all sides of the debate with the intent to educate, support and provoke informed discussion.

"Whilst there has been huge momentum around free transit in some other jurisdictions, it is not as simple here in Toronto where fares account for the majority of the TTC's operating budget, Munro said in a statement.

“Although there is a shared perception amongst free transit advocates that it would solve Toronto's transit problems, there is the possibility that it could create more. We wanted to educate GTA's commuter audience on both sides of the argument, by debating whether free transit is actually the city's most pressing funding priority."

Golden Plates issue of Georgia Straight released

In other company news, Vancouver Free Press Corp, a wholly owned subsidiary of Media Central, has released the widely read Golden Plates issue of Georgia Straight, celebrating the crème de la crème from Vancouver's culinary scene. Now in its 23rd consecutive year, The Golden Plates 2020 is the ultimate guide to Vancouver's restaurant and bar scene, as determined by reader votes.

Contact the author: patrick@proactiveinvestors.com

Follow him on Twitter @PatrickMGraham

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