Kidoz Inc, the mobile advertising technology company, has the potential to remain competitive in the tween advertising network space, according to Fundamental Research Corp.
The research firm said that it is expecting a record third quarter for the Anguilla-domiciled company following its 2Q results that showed revenue up 196% year-over-year at nearly $2.2 million.
“We believe record 3Q revenue will be the next major catalyst for Kidoz shares,” the analyst firm wrote.
“Kidoz remains focused on onboarding popular publishers and apps to increase audience and reach. This strategy allows the company to quickly expand its reach, with minimal marketing budget.”
The coming quarter will also give analysts insight into Kidoz’s ability to penetrate the Chinese market, Fundamental noted.
Kidoz recently announced it is teaming up with two popular advertising mediation platforms, TopOn and TradPlus, that will see it enter China.
“Both companies have integrated Kidoz SDK into their solutions for mobile apps,” noted Fundamental. “We believe these partnerships will allow KIDZ to reach a large audience quickly. 3Q revenue will provide us insights on the effectiveness of this strategy.”
Fundamental is maintaining its Buy rating and setting a C$2.21 price target on the stock.
Shares of Kidoz were trading in Canada at C$0.75 on Thursday afternoon.
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